Big ideas, bigger impact.
We turn insights into creative campaigns that spark conversations, drive engagement, and make brands impossible to ignore.
Whether it’s through smart brand storytelling or eye-catching activations, we make sure your brand isn’t just seen—it’s impossible to ignore. Because in a crowded market, creativity is your greatest competitive edge.
Creative campaigns generate 2x more earned media coverage, increasing organic reach and brand credibility.
(Source: WARC).
Our Services
Campaign Strategy & Big Ideas
A bold idea starts with a deep insight. We get under the skin of your brand, your audience, and your market, and turn those insights into powerful creative campaigns and smart strategies designed to get your brand seen and heard by the people who matter most.
Campaign Execution
We bring your campaign to life across every channel — from social media, EDMs, content, creative direction, activations and beyond (we hired a surfboard artist once!)— we handle everything your campaign needs to connect and convert.
Amplification
Good campaigns deserve a megaphone. From PR to influencer engagement, paid media and retargeting, amplification keeps your campaign moving, growing, and connecting long after launch.
Activations & Branded Experiences
Some ideas deserve a stage. Whether it’s a high-impact launch, a pop-up, or a branded experience, we handle the strategy, execution, and media engagement — designed to create buzz and lasting impact.
We turn insights into creative campaigns that spark conversations, drive engagement, and make brands impossible to ignore.
Whether it’s through smart brand storytelling or eye-catching activations, we make sure your brand isn’t just seen—it’s impossible to ignore. Because in a crowded market, creativity is your greatest competitive edge.
Our Services
We'll help you lead the conversation
Through strategic, transparent communication, we position you as a leader, turning your complex impact efforts into a clear competitive advantage that builds trust, engages stakeholders, and drives real impact.
Reach values aligned customers
The rise of the "research-first" consumer—57% of whom extensively research before purchasing—demands brands prioritise clear, transparent messaging and compelling value propositions. Key touchpoints like websites, social media, and PR are vital for showcasing impact information, with 64% of Australians specifically seeking a company's impact information on its website.
Navigate reporting compliance
The reporting landscape is changing, and smaller businesses must be prepared to avoid being caught off guard.
With Consumer Law already prohibiting misleading environmental claims, now is the time to get your sustainability messaging right. We’ll arm you with the confidence to speak clearly, authentically and in an ACCC-approved way about your impact commitments without fear of greenwashing
What you can expect
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Strategic Deep Dive & Analysis
We take a strategic, insights-driven approach to ensure your messaging stands out and connects with you stand out and connect with their audience on a deeper level.
Discovery Workshop: We develop a tailored, in-depth workshop with key stakeholders to uncover core values and identify untapped opportunities.
Customer-Centric Insights: Using a variety of research techniques, including surveys, market analysis and insights, to uncover customer motivations and expectations.
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Stakeholder Alignment
Our Impact Strategy creates alignment across leadership and stakeholders by establishing a clear, unified narrative that reflects your brand’s purpose and impact.
This process ensures everyone—from executives to marketing teams—speaks the same language when communicating impact and ESG initiatives. This shared understanding strengthens internal decision-making, enhances external credibility, and empowers your team to engage confidently with investors, customers, and the media.
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Core Messaging and Impact Story Toolkit
A tailored Impact & Brand Messaging Toolkit— a 30-40 page strategic document packed with audience insights, messaging frameworks, an impact narrative, and an elevator pitch.
This powerful, unified set of core messages to ensure consistency across channels, align communications with business goals, and address audience needs to build trust and engagement for maximum impact.
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Implementation Roadmap
Our Implementation Guidance provides a step-by-step framework for seamlessly integrating your impact messaging across your website, social media, and marketing materials. This ensures consistency, engagement, and alignment across all channels.
why work with us?
At Compass, we bring big-agency brains without the baggage. No layers, no red tape, just senior experts who roll up their sleeves and get to work on your business. But don't just take our word for it...
Steph Curley
Impact & Activism Manager
"Wow - Luke and his team worked with us at Ben & Jerrys in Australia over 2023 and I cannot recommend Compass more highly! The activism work we do can be tricky, and hard for many media companies to really do well, but Luke, Jonas, Mel & the rest of the Compass team absolutely blew it out of the water! Not only did they get incredible results for the campaign, on a personal note they are a pleasure to work with and go above and beyond every time. Thanks Compass for a great year working together!"
Daniel Flynn
Managing Director and Co-founder
“Compass has been an invaluable partner for Thankyou over the years,” said Daniel Flynn, Thankyou co-founder. “As part of reimagining Thankyou, we had a vision of trimming back our internal operations and focusing on the 5% our team could do better than anyone else, and highly integrating other functions that weren’t our strength to agency partners; fortunately Compass was a partner of ours years earlier, so we knew we had a trusted partner ready to take our story and products to the world. The last few years have been epic and we can’t wait to see what the future holds.”
Pete Ceglinski
Founder
"Compass were professional and super easy to work with and also to relate to. Our Australian media growth was exponential and has definitely assisted us in our Australian activities. It was also great to see the Compass Studio momentum roll over into so many diverse yet impactful projects that reflects the “Do Good” focus of their business model.”
Fionnuala Quin
Founder & CEO
"Compass Studio are absolute super stars! Authenticity + Results. If you lead a purpose driven venture, you want this team in your corner."
FAQs
Thinking about engaging Compass Studio to amplify your impact? Here are the answers you’re looking for.
How do you ensure a campaign gets cut-through?
We start with audience insights and brand purpose, then build creative that’s impossible to ignore. From there, we amplify it through the right mix of channels—so your message doesn’t just land, it sticks.
Do I need a big budget to launch a creative campaign?
Not necessarily. We scale campaigns based on your goals and resources. Whether it’s a bold national rollout or a targeted activation, we’ll make your investment work hard.
What types of campaigns do you specialise in?
We work across product launches, brand repositioning, advocacy and awareness campaigns, capital raising, and ESG/impact storytelling. If it needs to connect with hearts and minds—we're here for it.
Can Compass help with both creative and execution?
Yes—we don’t just come up with the idea, we bring it to life. We manage everything from creative direction and content production to amplification across digital, PR, and on-the-ground activations.
What’s included in a creative campaign?
From big ideas to on-the-ground execution, we cover it all. This could include campaign strategy, creative concepting, messaging, content creation, paid media, influencer partnerships, PR, and activations or events. We tailor every campaign to your goals.
What makes Compass different from other PR & Strategic Communications agencies?
We’re a senior-led team with deep industry expertise, real media relationships, and a proven record in driving both brand love and business outcomes. We don’t just talk impact—we help you prove it.
What are the advantages of using an agency rather than just doing it myself?
You could do it yourself—but that means juggling strategy, storytelling, execution, and measurement. With Compass, you get a tight-knit team of senior experts who move fast, act strategically, and know what works in the purpose-led space. We get to know your brand inside out—and act like an extension of your team.
How do you measure success and ROI?
We align our campaign metrics with your business goals—whether that’s media reach, conversion rate, ROAS, or engagement. Then we report on what matters, with total transparency.